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Cinemagraphs & Why The Top Web Design Companies Use Them

By Arthur Williams


There have been a number of developments that website design companies observed in recent years. One of the most visually striking are simply known as cinemagraphs, which are essentially still images with moving elements. If you've been on any website as of late, you have probably seen a cinemagraph without even knowing it. For those that would like to know why these have been focused on so much, here is some information related to them.

If you want to know what cinemagraphs are, they're essentially still pictures with bits of animation thrown in for good measure. However, the animation in question makes sense in context with the images they're associated with. For example, a picture of a rainforest might have rainfall that's in motion, rendering the aforementioned picture more striking in the visual sense. This is just the start of the information that can be obtained about cinemagraphs.

One of the most important things to know about cinemagraphs is that they benefit some brands more than others. This is largely due to the products that said brands offer; simply put, some aren't built for cinemagraphs as well as others. Nonetheless, these have proven to be useful for products like clothing, food, and even electronics. Provided your images are made well, you'll be able to use them to boost your brand in the public eye.

As reputable authorities such as Lounge Lizard will tell you, high-quality cinemagraphs leave lasting impressions. After all, there aren't many sites that have these images in place, so it would make sense for the ones that do to stand out. The more that a site stands out - in a positive way, mind you - the more likely it is that visitors will keep coming back. Website development companies across the board will say the same.

With the popularity of GIFs online, it's no surprise that more web designers would want to focus on moving images. Cinemagraphs are nothing short of unique from a visual standpoint, but many people tend to overlook just how beneficial they are. Not only will they showcase products and brands in positive ways, but they'll leave impressions that won't fade anytime soon. Start building your own cinemagraphs so that you can eventually push your website to the next level.




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